TONY IOMMI RELEASES FIRST NEW MUSIC IN EIGHT YEARS!

THE ICONIC BLACK SABBATH GUITARIST RELEASES NEW SINGLE ‘SCENT OF DARK’ AND LAUNCHES ACCOMPANYING FRAGRANCE THROUGH ITALIAN LUXURY PERFUME HOUSE XERJOFF

LISTEN/BUY ‘SCENT OF DARK’ HERE:

Tony Iommi, iconic guitarist for Black Sabbath, whose monolithic riffs are rightly credited with
single-handily creating the vast genre known as heavy metal, aside from his 2017 acoustic
collaboration with the Birmingham Cathedral Choir, returns with his first new electric music
since the release of the 2013 Black Sabbath album ‘13’.
Titled ‘Scent Of Dark’, the new single is an epic instrumental track that is distinctively Iommi.
From the doom-laden intro, the harmonic leads and the crushing riff, there is no mistaking the
distinctive style that has sold over a hundred million albums worldwide and created a paradigm
shift in the world of rock.

‘Scent Of Dark’ is inspired by and the product of a recent friendship struck up during the
pandemic between Iommi and Sergio Momo, acclaimed perfumer, and designer for Italian
luxury perfume house Xerjoff, well known for its unique and individual creations and
collaborations in the fragrance world. Sergio is also an accomplished guitarist, and his fine
fretwork can be heard on ‘Scent Of Dark’.

Whilst the realm of high-end fragrancies and the uncompromising heavy music that Iommi is
known for might not at first seem to make viable bedfellows, the guitarists interests in
fragrances actually stretches far back to the early days of Black Sabbath.
“It’s something I’ve always been interested in, ever since the early days of products like Brut and
Old Spice, which I’d always get given for Christmas,” remembers Tony. “Once I started touring
the world with Sabbath though, I started discovering different sorts of fragrancies from other
countries and began collecting them on tour.

“I met Sergio through another friend of mine Jimmy Crutchley (who plays bass on ‘Scent Of
Dark’) and Sergio kindly sent me a box of his fragrances and asked if I’d be interested in creating
my own, which I certainly wasn’t expecting,” laughs Iommi. “I had no idea how that would work,
but Sergio suggested I come up with a list of things I like the smell of, which I did. He developed
some different samples made up from my suggestions and I picked the one I liked; the project
moved forward from there.”

Tony brought in the aromatic reminiscence of rock in the 60s and 70s, festivals and gatherings,
amber and patchouli. The final result harmoniously characteries the dark sound of Iommi’s
original famous ‘64 Monkey Special’ guitar with the spicy and seductive scents.
“Sergio is a really creative chap, he plays great guitar on ‘Scent Of Dark’ and has one of my
collectable models, the 64 Gibson with the cartoon monkey image. He said it would be great to
incorporate that, and he’s even managed to get it onto one of the bottles!”
From the start, Tony has been instrumental in creating the ‘Scent Of Dark’ fragrance. “I wouldn’t
put my name to something that I haven’t been involved in and didn’t personally like or use,” he
explains. “That’s been the same with all of the projects I’ve done from guitars onwards, this is
no different.”

Made with the finest materials, handpicked rare ingredients and exquisite packaging, this
exclusive edition Xerjoff blends for Tony Iommi is the world’s first multisensory experience
between sound, scent, and spirit, to be launched November 25th . Tony wanted to encapsulate in a bottle the
evocation of emotions, alongside a new music track and video, and even a bespoke cocktail.
The various aspects of this multi-sensory experience successfully inspired the musical
visualization of ‘Scent Of Dark’, developed at Iommi’s home studio with long-time collaborator
and producer Mike Exeter, and recorded at Gospel Oak and Pig Music Studios.

“I’ve had the riff for ‘Scent Of Dark’ for quite a while and I’d never done anything with it, but it
gave us a base to start from,” explains Tony. “We built up the track with programmed drums at
first and then Mike Exeter demoed bass and keyboards on it, and I added my guitar solos, just to
give us an idea of how it was going to sound. Eventually Jimmy (Crutchley) added his bass.
Jimmy knew drummer Ash Sheehan and he fitted in perfectly, adding the final real drum track
on top of our work. Then we added the strings. I’d worked with string sections on Sabbath
albums before, but this was a whole new experience.”

The blend of the beautifully played cello and violins and Iommi’s colossal guitar tones elevate
‘Scent Of Dark’ into a whole new realm that incorporates and complements every taste, smell,
and sound of this exciting new union. The video for ‘Scent Of Dark’ captures the musicians at work in the studio,
crafting the music, alongside footage of Tony and Sergio sampling the fragrance, shot at the grand Sudley Castle in
Winchcombe, near to Cheltenham in Gloucestershire. The film conveys the mood of the music and tells the story of the
project perfectly. “It’s been a really interesting project for me that has combined many of my different interests
and a direction I’m really enjoying gong in,” concludes Tony. “I’ve got so many riffs; it would be
great to do more instrumental and soundtrack work.”

Tony Iommi Signed Crystal by Xerjoff Blends with a Limited edition of 200 flacons, will be
available from 29th November 2021 in selected retails and at Xerjoffuniverse.com

Tony Iommi Monkey Special by Xerjoff Blends will be available from 29th November 2021 in
selected retails and at Xerjoffuniverse.com

‘Scent Of Dark’ features the following musicians.
Tony Iommi – Guitar
Sergio Momo – Guitar
Jimmy Crutchley – Bass
Ash Sheehan – Drums
Rebecca Rose – Cello
Julianne Bourne – Violin
Mike Exeter – Keyboards & Producer
 
Recorded at Gospel Oak and Pig Music Studios
 
Track written by Tony Iommi